Privacy Policy

 

Being as transparent as possible is important to us and you have rights over your personal information and its use. You can opt-out of marketing, ask us for a copy, deny us to use it and sometimes ask us to delete it. 

The terms outlined in this policy are applicable to any user of the Swash Window Cleaning website (www.swashcleaning.co.uk) (referred to in this policy as the “website"). If the terms of this policy are not agreeable with you, you should not continue use of the website.

 

Who does this policy apply to?

Us. We are Swash Franchise Limited, trading as Swash Window Cleaning in the UK ("we", "us" or “our”).

Our Franchisees. Each of our franchisees are own their businesses independently and each franchisee is responsible for being in compliance with regards to information protection. Nonetheless, we work closely with our franchisees, including the sharing of information and information with one and other to provide your services. For the sake of simplicity this policy explains how any personal information of yours is used once it is collected by us or the franchisees independently owned business that you have a professional relationship with (or who ever we might refer you to). The term "our franchisees" used by us in this policy refers to any particular franchisee and not our franchisee network in general.

The parties responsible, the (‘information controllers') are our franchisees. They hold your information relating to any queries or requests for quotes you send us, the transactions you enter into with our franchisees and any newsletters and marketing you have signed up to receive from us. We are also accountable for the operation of the website.

If you have any queries about this policy such as how we or how our franchisees use your information, please feel free contact us using the information shown in the contact area below.

What information do we and our franchisees collect or hold?

Personal information is any information which can be used directly or indirectly to identify you. Including for example: 

    • your name

    • date of birth

    • address

    • phone number

    • e-mail address 

    • any device ID (such as your IP address), either by itself or when linked with other personal information.

We and our franchisees might collect, use, store and transfer various types of personal information about you, as categorised below:

  • Identity Information includes first name, maiden name, last name, username or similar identifier, marital status, title, date of birth and gender.

  • Contact Information includes billing address, delivery address, email address and telephone numbers.

  • Financial Information includes bank account and payment card information.

  • Transaction Information includes information about payments to and from you and other information of products and services you have purchased from us or our franchisees.

  • Technical Information includes internet protocol (IP) address, your login information, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access the website.

  • Usage Information includes information about how you use the website, products and services.

  • Device Information includes the type of device(s) you use

  • Marketing and Communications Information includes your preference(s) of receiving marketing from us, our franchisees, and your communication preferences.

We also gather, make use of and pass on information that cannot be used to identify you such as statistical or demographic information. So as an example, we might look at the the numbers of people visiting various pages of our website or the number of requests from various locations.

 

 

How do we and our franchisees collect your personal information?

  • Direct interactions. You might give us or our franchisees your Information by filling one of our online forms or by writing to us by post, one the phone (including our call answering service), by email or any other way. This includes any personal information you provide when you:

    • request a quote for products or services;

    • create an account on the website;

    • sign up to our publications;

    • ask for marketing materials to be sent to you;

    • answer a customer satisfaction survey

    • enter a competition

    • take up a promotion

    • give us feedback

 

 

  • Automatically from our website. As you browse our website, we might automatically collect Technical and Usage Information about your device, your browsing actions and patterns. For more information about how we use cookies and how you can opt out of them, have a look at our Cookie Policy on the website.

  • From our franchisees. If you are communicating with one of our franchisees, for example in relation to a quote, a request for products or services or anything relating to any publication or marketing that franchisee may produce. Then we might receive from that franchisee the Identity, Contact, Financial, Transaction, and Marketing and Communications Information you provide to them or that they create relating to your account. 

  • Third parties or publicly available sources. We and our franchisees might receive personal information about you from various 3rd parties and public sources as listed below:

    • Contact, Financial and Transaction Information from providers of technical, payment and delivery services such as banks, credit card providers and companies allowing the taking of credit card payments based both inside and outside the EU.

    • Identity and Contact Information from information brokers.

    • Identity and Contact Information from third party recommendation sites (such as Trusted Trader, Check A Trader etc.), if you have asked for a query or request to be passed to us via that site.

How we use your personal information, and the legal basis for doing such

Both we and our franchisees will only use your personal information when the law allows us (respectively) to do so. Your personal information will most often be used in the following circumstances:

 

By Us:

  • To run the Swash Window Cleaning website. We use your information to operate and improve your experience. For some features on the website to work, we need to remember you. For example, there are sections in the website where we might ask you to register in order to gain access to documents, to be able to download various items, to make contact with us or to get a quote for products or services. Similarly, if you want to use our 'Find Your Local Window Cleaner' search bar you will have to share your address or postcode so that we can locate the nearest Swash Window Cleaner to you.

  • Responding to enquiries. If you contact us for any reason, the information you provide will be used to respond to your query. We will pass your information to our franchisees so that they can contact you. We also want to learn from your feedback (including any responses you might give to our customer satisfaction surveys) so that we can always improve. We use the information for these legitimate business purposes, provided that we don't do this in a way that infringes on your information protection rights.

  • From social media. If you interact with our Facebook page or other social media presence, the information you provide will be used to respond to queries or comments you leave.

  • For marketing. We use your information to promote our products and services, and let you know about special offers. Your email address and other contact information will be collected when you sign up for newsletters and other promotional events. You will always be asked to consent to receive our promotional material. We will also store information about your preferences, like whether you've decided to opt-in to marketing emails, what types of products and services you seem to be interested in and how often you open the emails we send to further our interest in providing you the most relevant advertising.

  • For legal and business reasons. Where the law requires it or where we believe it is necessary to protect our legal rights, interests and the interests of others, we use personal information in connection with legal claims, compliance, regulatory, and audit functions, and disclosures in connection with the acquisition, merger or sale of a business. We also use personal information for safety and security, to verify accounts and activity, to monitor suspicious or fraudulent activity and to identify violations of any of our policies.

By Our Franchisees:

  • Responding to enquiries. The information you provide If you contact our franchisees for any reason, will be used to respond to your query. This includes them passing your information to us so that we can maintain a centralised information base of our franchisees' customers. The information will be used for legitimate business purposes, but not in a way that infringes on your information protection rights.

  • Providing products and services. As it must be, If you ask our franchisees to provide you with any products or services, they will need to use your personal information to do so.

  • From social media. If you interact with any Facebook page or other social media presence operated by our franchisees, the information you provide will be used to respond to queries or comments you leave.

  • For marketing. Your email address and other contact information will be collected when you sign up for newsletters and other promotional events. Our franchisees might use this personal information to promote their products and services, and let you know about special offers. You will always be asked to consent to receive any promotional material and our franchisees will also store information about your preferences, like whether you've decided to opt-in to marketing emails, what types of products and services you seem to be interested in and how often you open the emails sent to you, to further their interest in providing you the most relevant promotions.

  • For legal and business reasons. Where the law requires it or where our franchisees believe it is necessary to protect their legal rights, interests and the interests of others, our franchisees use personal information in connection with legal claims, compliance, regulatory, and audit functions, and disclosures in connection with the acquisition, merger or sale of a business. Our franchisees also use personal information for safety and security, to verify accounts and activity, to monitor suspicious or fraudulent activity and to identify violations of any of policies.

 

For further information on how our franchisees process, use and store your personal information, please contact them using the information in the Contact Information section below.

It is important that the personal information we and our franchisees hold about you is accurate and current for all of the reasons above. Therefore please keep us and our franchisees informed if any of your personal information changes.

Who is your information shared with?

  • Between us and our Franchisees. We and our franchisees share your personal information between us in order for our franchisees to be able to provide Swash Window Cleaning products and services to you, for us to be able to maintain a centralised information base of customers, for customer services, in order for us and the franchisees to be able to respond to complaints and enquiries, and for marketing purposes (provided you have opted-in). For example, if you communicate with our franchisees in relation to a quote or a contract for products or services or relating to any publications or marketing that franchisee produces, we receive from that franchisee any Identity, Contact, Financial, Transaction, and Marketing and Communications Information you provide to them or that they create relating to your account. Similarly, if you communicate with us to submit a request for a quote for products or services via the website, we pass on to our franchisees Identity, Contact, Financial, Transaction, and Marketing and Communications Information that is needed for our franchisees to provide the requested service.

  • Swash Franchise. We may share some of your personal information with other companies within Swash Franchise to administer and manage group functions, including for use of shared systems and platforms, business planning purposes and to assess the performance of the companies within Swash Franchise.

  • Service providers. Your personal information will also be shared with companies providing services under contract to us and our franchisees for all the reasons described above, such as payment processing and professional services providers, information analysts, IT service providers and research companies who help us and our franchisees provide products and services to you, and give us an insight into how we can better serve you and all of our other customers, professional advisors, and information technology providers.

Will your information be shared abroad?

We and our franchisees require all third parties to respect the security of your personal information and to treat it in accordance with the law.

 

For further information on how our franchisees transfer your personal information, please contact them using the information in the Contact Information section below.

How to stop receiving notices about future offers

If you no longer want to receive marketing materials and information of offers, please let us and/or our franchisees (as applicable) know by using the information in the Contact Information section below. Please make sure that include your full name and address or email address.

Alternatively, you can click on the unsubscribe link at the bottom of any of the emails or follow the instructions in any SMS messages sent to you.

What other rights do you have?

The General Data Protection Regulation grants you certain rights in relation to the personal information we or our franchisees hold about you, described by us below. If you would like to exercise any of these rights against either us or our franchisees, please enquire with the appropriate party, as described in the Contact Information section below.

It is your right to request a copy of your personal information; to correct, delete or restrict processing of your personal information; and to obtain a  structured, machine readable format of the personal information you provide. In addition, you can Oppose of the processing of your personal information in some circumstances (in particular, where we or our franchisees don’t have to process the information to meet a contractual or other legal requirement or compelling interest). You can withdraw consent at any timeWhere you have been asked to give your consent. If you ask to withdraw your consent to us or our franchisees processing your information, this will not affect any processing which has already taken place at that time.

If fulfilling your request would reveal personal information about another person, or if you ask us or our franchisees to delete information which we or our franchisees are required by law or have compelling legitimate interests to keep. Then these rights might be limited. If you have unresolved concerns, you have the right to complain to the information protection authority in the country you stay, work or are otherwise located.

In accordance with applicable law, we and our franchisees will retain your personal information only for as long as we (respectively) need it for our legitimate interests. After such time, your information will either be deleted or anonymised or, if this is not possible (for example, because the information has been stored in backup archives), then it will be securely stored and isolated from any further use until deletion is possible. 

  • Account information: We and our franchisees retain your account information (which might include Identity, Contact, Financial and Transaction Information) for as long as your account is active and a reasonable period thereafter in case you decide to re-activate it. We and our franchisees also retain some of your information to comply with our (respective) legal obligations or to resolve disputes, to enforce any contractual agreements, and to continue to develop and improve our products and services.

  • Marketing information: If you have elected to receive marketing emails from us and/or our franchisees, we will each retain information about your marketing preferences for a reasonable period of time from the date you last expressed interest, such as when you last opened an email from us or our franchisees (as applicable). 

  • Technical Information: We retain information derived from cookies and other tracking technologies for the periods set out in the tables within the Cookie Policy located on the website, from the date such information was created.

Contact information

For Us

If you have any queries about any of this policy relevant to us, or the use of your personal information by us, please contact:

Swash Franchise Ltd:
Address: Lakeview House, 4 Woodbrook Crescent Billericay, Essex, United Kingdom, CM12 0EQ

Tel: 0800 086 2645

Email: contact@swashfranchise.co.uk

 

 

For our Franchisees

If you have any queries about the aspects of this policy relevant to the franchisee you have been in contact with, or the use of your person information by them, please use the information provided to you by that Franchise in the initial 'Welcome to Swash Window Cleaning' email you received on first contact.

 

Last updated: 14 August 2021